Jennifer Horton Speaks at Music Managers Forum (MMF) Annual Summit in London

Jennifer stepped onto the global stage in a major way, attending and speaking at the Manager Summit hosted by the Music Managers Forum in London. Bringing together some of the most forward-thinking minds in artist management, the summit served as a hub for innovation, collaboration, and candid industry dialogue.

As part of the panel “Money Outside the Mainstream: Artist Finance Reinvented,” Jennifer Horton joined fellow managers to explore the evolving landscape of artist funding. The conversation dug into how managers are navigating alternative financing options to fuel artist growth, moving beyond traditional label structures and embracing more flexible, strategic partnerships.